Sweaty Betty has been making beautiful women’s activewear since 1997, with 36 boutiques in Britain and two in the United States. Born in London’s Notting Hill, this is a brand that is proud of its heritage; channelling the latest fabric technology and most innovative of British designs into flattering, feminine looks that make a style statement from yoga to dance to run to swim.

With the aim of empowering women through fitness, the new Autumn Winter 2014 collection was inspired by the hidden treasures that exist within the urban jungle of London. Bodycon silhouettes, mesh cut-outs and standout, eye-catching prints make this the epitome of street-to-studio style – layered together for a cool, British vibe.